Insights | Australia & New Zealand | AJ Park

Article \ 3 Nov 2011

If you take the fight, make it worth it

Increasingly businesses of all shapes and sizes are recognising what an important role Intellectual Property (IP) plays within their business.

Often an IP…

Article \ 2 Nov 2011

Cookie time

People are becoming increasingly aware that companies are keeping tabs on them and trading their personal information.

They are miffed about this, to…

Article \ 1 Nov 2011

New powers to crack down on counterfeit goods

Provisions of the Trade Marks Amendment Act 2011 (the Act) which came into force on 7 October 2011, give new powers to…

Article \ 27 Oct 2011

Rights stuff

At the heart of every successful business is something valuable, yet intangible - such as knowledge, ideas, reputation, brands, new technology, concepts,…

Article \ 14 Oct 2011

Ambush marketing kicks-off in New Zealand

Those of you who are familiar with the game of rugby will be aware that New Zealand is currently hosting the Rugby World Cup 2011 (RWC). Travellers from around the world have been treated to a spectacle of sporting endeavour held in magical surroundings.

Article \ 20 Sep 2011

Big Blak Saks obtains injunction against competitor in passing off…

Big Blak Saks New Zealand Limited makes black rubbish bags. Its competitor D&A Marketing Limited does too. In a successful application for an interim injunction before the High Court at Auckland, Big Blak Saks alleged that D&A copied its four best selling rubbish bag lines to take advantage of Big Blak Sak’s goodwill.

Article \ 2 Sep 2011

Brand advertising: an overview and update on recent changes

Advertising is an integral part of building brand goodwill; it informs consumers, distinguishes products and services, and ultimately increases sales.

Article \ 1 Sep 2011

Updated RWC 2011 Major Events Management Act 2007 Guide Now…

The Ministry of Economic Development has released an updated and expanded version of its “Rugby World Cup 2011 in New Zealand – A Guide to the Major Events Management Act 2007”. The guide is available on the Ministry’s website.

Article \ 27 Aug 2011

A branding perspective on WAI 262

After 20 years, the Waitangi Tribunal released its report on the WAI 262 claim on 2 July 2011. Lynell Tuffery Huria looks…

Article \ 27 Jul 2011

Vanuatu: New Trade Mark Law

Vanuatu has new trade mark laws. Trademarks Act 2003 (“the Act”) finally came into effect on 8 February 2011 in Vanuatu. The Act provides for a new trade mark registration system.

Article \ 5 Jul 2011

WAI 262 Intellectual Property Recommendations

It has been 20 years in the making. The Waitangi Tribunal report on the claim known as “WAI 262” was released on Saturday 2 July 2011, 20 years after it was filed and more than four years after the evidence gathering closed.

Article \ 28 May 2011

The hole in Sunrise B

Most trade mark professionals are aware of the current .xxx sunrise periods. A trademark owner can apply now to block its trademark…