Expertise

IP strategy and searches

A J Park’s large team of patent attorneys has the expertise required to recommend an appropriate intellectual property strategy to take your business forward.

Our team can advise you on what intellectual property you own and how best to protect it. We will help you develop policies to capture and protect your new inventions, new technologies and brands and advise you about their commercial potential.

Our technology and product protection experts advise clients on New Zealand and international freedom to operate issues for their new innovations.

Our branding experts develop brand protection and enforcement strategies for local and international markets. Our working knowledge of search databases in New Zealand and overseas will save you money and time when you need to assess whether a brand is available for you to use and register as a trade mark both in New Zealand and overseas.

A J Park’s team also works with inventors to help them tailor research and experimentation to support both their intellectual property and commercial position. We partner with managers of New Zealand companies to instill an intellectual property culture, including the design of systems, processes and policies that help facilitate the change. We offer strategic advice about how best to manage and leverage the maximum advantage from your brand portfolio – however small or large it may be.

A J Park leads the New Zealand intellectual property market by providing seamless advice on intellectual property strategy – capture, protection, acquisitions and transactions. We can help you to make the transition from being an innovative company that protects pieces of technology, to one that leverages its investment in excellent R & D to achieve optimum commercial performance.

To see a list of our IP strategy and searches experts, click here.

To direct your enquiry, you can contact: